Behavioral AI product

Mindline

AI-powered intervention for betting addiction, built around awareness instead of blocking.

0:00 / 0:00

The prototype moves from emotional log to AI support, so the core intervention is visible before the case study starts.

role: Product Designer & UX Researcher
proof: demo video
result: 6 research interviews

decision

Behavioral AI product that turns emotional triggers into real-time intervention.

proof

Designed in Figma → prototyped as a research-backed AI UX concept.

result

6 research interviews

The problem

A silent epidemic among young adults

Mobile betting creates relapse loops around emotion, social pressure, and timing. Conventional blockers are easy to bypass, so the product focuses on awareness before action.

In-depth interviews

18–26

Target age range

Social environments and peer pressure are the primary triggers for relapse. We need real-time intervention, not reactive restriction.
Dr. Kristen Adams, Clinical Psychologist

Research signal

Research -> insight

Research pointed to social context as the trigger, not only individual willpower

Pattern insight makes the next risky moment visible before action

AI intervention

Name the state, see the risk, choose a next step

Feature 1

Emotion input

A quick check-in turns the urge into a named emotional state.

Feature 2

Personalized AI suggestions

Suggestions stay tied to the current trigger: pause, mute, reflect, or reach support.

Feature 3

Emotional reflection journaling

Reflection turns each high-risk moment into pattern data for the next intervention.

Trigger flow

Emotion -> analysis -> action

User action

Emotion input

The user logs an emotional state in the moment.

Pattern recognition

AI analysis

Past patterns help flag a high-risk signal, like a social betting trigger.

Real-time action

Intervention

The product suggests one concrete pause before the impulse acts.

Mindline does not promise control by blocking access. It creates a small pause at the moment when awareness can still change behavior.

Support surfaces

The product gives the user somewhere to go after the interruption

Chat support gives the user somewhere to go after the intervention

Calendar view makes emotional patterns inspectable over time

Onboarding frames the product around self-trust instead of punishment

Outcome & reflection

Mindline shifts the paradigm from restriction to awareness. 6 research interviews surfaced trigger patterns around emotional states, social pressure, and relapse timing.

Rather than blocking access, which users bypass within minutes, it builds self-awareness, real-time emotional analysis, and proactive intervention: the foundation for sustainable behavioral change.